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Marketing

AI Content Workflow Triples Output Without Hiring

Client Overview

Boutique digital marketing agency producing blog posts, social captions, and newsletters for 20+ clients.

Challenge

Writers were overloaded. Turnaround times slowed, and the owner didn't want to hire more staff.

  • Writers overloaded with work
  • Turnaround times increasing
  • Budget constraints preventing new hires

Solution

Automated content pipeline generates drafts, routes for approval, and schedules publishing.

Generates draft outlines and keyword-optimized briefs
Routes drafts for editor approval automatically
Uses sentiment & readability scoring for quality assurance
Sends approved pieces to scheduling tools

Visual Implementation

Content pipeline flow diagram + before/after timelines

"

It's like having an invisible junior copywriter.

— Agency Founder

Results

×3

Content output

-40%

Editing time

+17%

Client retention

Tools Used

🧩🧠📊💬

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